Direct Sales vs. Partner Sales: A Partner Primer
/How do you know when it's time to consider bringing on partners as a strategy to help your company grow, scale, and reach more customers?
Read MoreThe latest news, announcements, and thought pieces covering channel partners, leadership strategies, industry advancements, and more.
How do you know when it's time to consider bringing on partners as a strategy to help your company grow, scale, and reach more customers?
Read MoreThe mid-market can be challenging to reach if you don’t have the right strategy in place. Here’s how it differs from the enterprise market, and how to approach it successfully.
Read MoreAfter working with hundreds of channel partners, we’ve learned there are three main pillars vendors must address in order to create successful partnerships. All three must be fully functional - if only one or two are working, the entire relationship will collapse.
Read MoreEven the most visionary leaders can’t accomplish their goals without internal partnerships. In sales organizations, we rely heavily on other departments like accounting, HR, legal, and IT to get our work done, close deals quickly, and deliver.
Implementing a simple business planning discipline ensures the team knows What, Who and Where to focus on, as well as the Why and How.
Read MoreIs your team ready to hit the ground running on the first day of the new year? Get our fast-start checklist to make your plan now.
Read MoreGilroy Associates is a consultancy and board advising practice, founded by executives with a combined 150 years of experience leading and working for Fortune 100, Mid-Market, SMB, Government, and Not For Profit sectors.